NovaShift: +60 % lead conversions after adopting WTFox.ai

The Challenge

NovaShift is a retail distributor who manages distributors. As Sales Director, Lisa Tan managed a network of sales team that relied on instant response to reach potential leads, yet response rates hovered below 5 %. Worse, lead research and follow-ups consumed nearly two full days of every rep’s week, leaving little time for discovery calls.

Rolling Out WTFox.ai chatbots

Lisa imported her target accounts from HubSpot and let WTFox.ai agent run, which gives the leads a call to schedule for demos then generated hyper-relevant messages (“We got you interest form and I am here to schedule a time for us to help you”) and auto-scheduled a second-follow up message if customers cannot be reached the first time.

Business Results

• 60 % boost in cold-lead conversions within the first six weeks
• 90 hours saved per rep every month (manual list-building & follow-ups eliminated)
• Pipeline velocity increased so noticeably that NovaShift deferred hiring an additional BDR, redirecting budget to product marketing instead